DECLARATION. We have become certain now of what we want to do with Rural Rising. Last night, travelling back to Manila, it has come together in our minds and our hearts. We had to stop and cry. All these months, the pieces to make a minimum viable product (MVP) have come in.

1. A very passionate, very involved group of 10,000
2. Hundreds of farmers who are looking to us for assistance, even hope
3. Our personal willingness to do this long-termWhat else do we need except to go ahead do it? To start imperfectly, to improve and improvise in the day-to-day execution, to repeat, and to scale.

Our VISION is for poor farmers and farm labourers to work under Rural Rising to receive a monthly wage and government-mandated benefits. They shall work what land that they have to grow crops that we need or want. We’ll start with Adlai, and strawberry and squash. We offer them the opportunity to have a happier and easier life.

Our MISSION is to invite our members to join different Growth Buys, essentially Group Buys with a longer waiting time. That time is determined by how long the produce would go from seed to harvest. We offer them the opportunity to help in order to be happier.

Execution:

1. Launch the RURAL RISING MEMBERSHIP CARD on January 1, 2021 or when we reach 10,000 members, whichever comes first.
2. We shall be able to accept only 10% of the total membership or 1,000 members to become our partners.
3. It’s P3,600 per year to become a Founding (Gold) Member.
4. ID numbers start at 10,001 onwards.
5. We are working to add credit-card like benefits to the ID card.

Benefits:

‍1. Founding members can join the Growth Buys.
2. Founding members get significant discounts and more.
3. We shall add more benefits and make available more opportunities as we do this.

This is what Andie and I want to do with the rest of our lives and we feel it with all our hearts that is the worthiest earthly endeavour. Will you join us? Do you want to be a part of this?

#RuralRisingPh